BRANDING & IDENTITY

Branding is everything. Every time your customers interact with your business or product in any way, your brand communicates something to them. With your help, I'll get to know your target audience and we'll define what your brand stands for. From there, I will design a cohesive, attractive (obviously) identity that is easily recognizable and memorable.

PACKAGING

No one judges a book by its cover - it's what's on the inside that counts, right? Probably not. Think about how many times you've picked out a bottle of wine based solely on the design of the label. If you're me, the answer is every time. A product's package is a crucial piece of advertising, setting it apart from every other product on the shelf. While what's on the inside does count, it's nothing without the allure of its fancy exterior. Sorry to be so superficial.

 

GRAPHIC DESIGN

Graphic design should be the perfect blend of form and function. A sort of visual communication, if you will. Using the most perfect, most attractive mix of images, colors, and typography, I can create custom graphics for pretty much anything - brochures, business cards, wedding invitations, posters, social media graphics, event tickets, direct mail, email and about a million other things.

 

PHOTOGRAPHY

I provide commercial photography services for events, products, people, and places.

 

I also photograph Detroit as often as possible.

SEE-1225 Product Shot

SEE-1225 Product Shot

Spirit of Detroit

Spirit of Detroit

Title Boxing Gloves

Title Boxing Gloves

Joe Louis Fist - Black and White

Joe Louis Fist - Black and White

Coratti's on Main

Coratti's on Main

Detroit Skyline - Color

Detroit Skyline - Color

Enjoy Detroit

Enjoy Detroit

SEE-8125 Product Shot

SEE-8125 Product Shot

Title Boxing Club

Title Boxing Club

Detroit Skyline - Black and White

Detroit Skyline - Black and White

Mohawk - Detroit's Favorite Vodka

Mohawk - Detroit's Favorite Vodka

Spirit of Detroit - Black and White

Spirit of Detroit - Black and White

Red Title Boxing Gloves

Red Title Boxing Gloves

Detroit Buildings

Detroit Buildings

Joe Louis Fist

Joe Louis Fist

Micky - Title Boxing

Micky - Title Boxing

Scenic View

Scenic View

 

MARKETING

Effectively communicating your brand promise is an integral part of business. I'll help get the message out at the right time, to the right people, and in the right voice, based on your brand's personality and values.

 

Services include direct mail, digital marketing, email marketing, event marketing, overall marketing strategy, and much, much more.

 

© Copyright 2020 Alanna Pfeffer LLC  | alanna@alannapfeffer.com

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